Golf Fashion : On Course & On-Trend With A Must-Have Accessory

In Town & On Course With A Marvelous, Multi-Tasking Little Black Dress

The Azalea Orgy Shirt: Same Inspiration, Different Interpretations

An Orgy Of Pink Azaleas & The Golf Refugees Design Challenge

Add Warmth to Your Golf Wardrobe With Marsala; 2015 Color of the Year

Check my inspiration board, Marsala Plays Golf  on Polyvore for ideas on how to bring this warm color to the course    

Move over Radiant Orchid, Marsala is here.

Pantone 18-1438, Marsala, was recently declared the 2015 Color of the Year by world wide color authority, PANTONE®.

As a result we can expect to see a distinct warming trend in the colors that surround us; everything from fashion, to media, to industrial design and home decor, will be taking on the rich, earthy tones of a fortified red wine… and the fairways and greens of the world’s golf courses are no exception.

Just as Radiant Orchid,  the outgoing COY made its golf apparel mark in 2014 ( Nike, Poodle JoFit, Daily Sports ) Marsala is sure to figure in 2015 collections, but while the former was distinctly modern; an icy-bright shade of pinkish purple, this year’s choice is somewhat more, shall we say, muted. Some have called Marsala old-fashioned, dull… even… icky.

Well as my French husband often says, “les goûts et les couleurs ne se discutent pas” which roughly translated means, “individual preferences for taste and color are totally subjective”, and to that end Marsala also has no shortage of fans…and besides you don’t need to transform your entire wardrobe… or decor… to partake of the year’s trendiest hue. Marsala fits into numerous color palettes as a perfect compliment.

I see Marsala on the golf course with a color palette that includes burgundy, coral, navy and taupe… but that’s just one of many that work. See what you can do with Marsala. After all it’s color of the year for the next 12 months, you may as well have some fun with it.

Uniqlo LifeWear – Women’s Golf Apparel Perfect for a Winter Course

UNIQLO - Cozy Style for Cold Weather Golf
 On course with UNIQLO – several popular LifeWear pieces styled for cold weather golf                                                                       GolfGirlMedia 

Despite an early Arctic blast that’s brought freezing temperatures to all 50 US states, many golfers aren’t about to put their clubs away for the season.

In fact, with a weekend warm-up projected for many parts of the country, the coming week… even here in New England… will likely feature golf for those of us who refuse to relinquish the game just yet.

As far as apparel for those wintry rounds, It always seems to me that the most innovative and exciting cold weather golf styles come from Japan.   Have a look at the 2014 Fall//Winter campaigns for companies like Pearly GatesKappa Golf, Black & White, Callaway Japan and Viva Heart … to name just a few… and you’ll see what I mean.

Unfortunately, these Japanese collections are generally not available here in the US, and that tends to leave me quite frustrated as temperatures descend.

That’s why I’m rather ecstatic about Uniqlo. Now that the Japanese LifeWear designer has established a firm foothold in the US, we finally have access to apparel that features the technologically advanced textiles, marvelous design and extraordinary range of colors that are the hallmarks of Japan’s golf clothing lines.

Though not specifically a golf apparel company, Uniqlo offers numerous golf-perfect pieces in its LifeWear collection, and the awesome Adam Scott is a Uniqlo brand ambassador.  Much to my delight the company just opened a store here in Danbury so naturally I’ve already selected numerous items for the frosty fairways we’ll be playing on for the next several months.  I’ll definitely be wearing Uniqlo at next week’s Thanksgiving shotgun.

In the meantime, for ladies contemplating a cold weather round, I’ve styled several sublime winter golf outfits around Uniqlo pieces that are sure to keep you warm in style. Uniqlo makes men’s clothes too… we’ll feature them in a future post.

Golf is Fun: The Relaxed Rules Of Golf… And A Dress Code To Match

Golf ClubSox: Custom Covers Put My Golf Clubs On The Best Dressed List

My Custom Golf ClubSox               @ Golf Girl Media

Here in New England, the weather is still cool and blustery. Leaden skies hang low over the lush, spring landscape perpetually signaling the possibility of showers.
But…we're out there. We're finally playing golf again after a prolonged winter respite.

Earlier this week… wearing multiple layers of wool and fleece, with rain gear in tow… we spent the afternoon on the verdant fairways of TPC River Highlands in Cromwell, CT.

Though the chilly weather preempted the launch of my own spring/summer '14 golf wardrobe, my golf clubs were looking exceptionally stylish in their new Golf ClubSox.

You may remember the random, ragtag collection of golf club covers I found myself with a few weeks ago when I first took my clubs out for the Spring… the one that included a boorish, cigar smoking dog from a Vegas bachelor party? Yes, well then you may also remember that the folks at Golf ClubSox came to the rescue with an invite to try their knitted club covers… and customize them with my choice of colors.

So that's what I did.  I hopped onto their easy-to-use custom club designer, picked my pattern (dots), background color (white), main color (lime) and accent color (pink).  Then I selected the club numbers I needed; in my case that meant Driver, 3W, 5W, 4H and 7H …and that was it. It took me just a few minutes to create exactly the covers I wanted… in my colors.

Golf ClubSox are knit with wool, made in the USA and have a distinctive retro-futuristic look, with ribbed sleeves and oversized pompoms.   –READ MORE–>

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Female Golfers With Social Media Savvy: Pitch to Play With Team Poodle

Enter the PoodlePitch Contest to win a 10-Piece Golf Wardrobe!

Our innovative partner, Poodle is holding the first ever Poodle Pitch Contest!

Known for distinctive fairway fashions that combine athletic functionality with cosmopolitain chic, Poodle is a global golf apparel company and a dedicated supporter of women’s golf. They regularly sponsor women’s professional golf events as well as a roster of Poodle Pros and… the Russian National Women’s Golf Team.

This year, for the first time Poodle is looking to add five recreational golfers… one from each of five countries… to the team.

The PoodlePitch Contest is open to female golfers 18 and over, who play at least 12 rounds a year. There are no handicap requirements but contestants need to reside in The Netherlands, Germany, France, the UK or the US. Those chosen will win a 10 piece golf wardrobe from the PoodleGolf online store.  The contest has a unique social media sharing component that will be fun and inspiring for socially networked golfers.

Entries will be accepted through May 1, and full details… plus the entry form… can be found on the PoodlePitch page. So… if you’re a social media savvy woman who plays golf… prepare your pitch! Team Poodle is looking forward to welcoming its new members.

Female Golfers With Social Media Savvy: Pitch to Play With Team Poodle

Enter the PoodlePitch Contest to win a 10-Piece Golf Wardrobe!

Our innovative partner, Poodle is holding the first ever Poodle Pitch Contest!

Known for distinctive fairway fashions that combine athletic functionality with cosmopolitain chic, Poodle is a global golf apparel company and a dedicated supporter of women’s golf. They regularly sponsor women’s professional golf events as well as a roster of Poodle Pros and the Russian National Golf Team.

This year, for the first time Poodle is looking to add five recreational golfers… one from each of five countries… to the team.

The PoodlePitch Contest is open to female golfers 18 and over, who play at least 12 rounds a year. There are no handicap requirements but contestants need to reside The Netherlands, Germany, France, the UK or the US. Those chosen will win a 10 piece Poodle wardrobe from the PoodleGolf online store.  The contest has a unique social media sharing component that’ll be fun and inspiring for socially networked golfers.

Enteries will be accepted through May 1, and full details… plus the entry form… can be found on the PoodlePitch page. Team Poodle is looking forward to welcoming its new members.

Female Golfers With Social Media Savvy: Pitch to Play With Team Poodle

Enter the PoodlePitch Contest to win a 10-Piece Golf Wardrobe!

Our innovative partner, Poodle is holding the first ever Poodle Pitch Contest!

Known for distinctive fairway fashions that combine athletic functionality with cosmopolitain chic, Poodle is a global golf apparel company and a dedicated supporter of women’s golf. They regularly sponsor women’s professional golf events as well as a roster of Poodle Pros and… the Russian National Women’s Golf Team.

This year, for the first time Poodle is looking to add five recreational golfers… one from each of five countries… to the team.

The PoodlePitch Contest is open to female golfers 18 and over, who play at least 12 rounds a year. There are no handicap requirements but contestants need to reside in The Netherlands, Germany, France, the UK or the US. Those chosen will win a 10 piece golf wardrobe from the PoodleGolf online store.  The contest has a unique social media sharing component that will be fun and inspiring for socially networked golfers.

Entries will be accepted through May 1, and full details… plus the entry form… can be found on the PoodlePitch page. So… if you’re a social media savvy woman who plays golf… prepare your pitch! Team Poodle is looking forward to welcoming its new members.

Golf is Green: Eco-Aspirations, Celebrations & The Masters a la Mode


A week from now we’ll be celebrating St. Patrick’s Day, the yearly ode to Irishness, that brings Americans of all backgrounds together around heaping plates of corned beef and cabbage. We hold massive parades and host raucous parties. Many engage in lugubrious behavior… sometimes while dressed like leprechauns.

The color green is of course, an indelible part of any contemporary St. Patrick’s Day celebration. Food and drink numerous major lakes and rivers… are dyed an unlikely shade of lime. March 17th, as is just about anything/everything else one might imagine.

The thing is, green is a highly emotive color. Beyond a natural association with the Emerald Isle and its primary patron saint, green evokes nature. It’s a color that symbolizes rebirth, growth and the hopefulness of Spring.

No major sport is more closely linked with a color than golf is with green. During most of the last century… and nearly a decade of this one… golf courses became ever more lush and verdant. Herbicides, pesticides and copious amounts of H20 allowed for the cultivation of implausible emerald landscapes which ultimately became the goal superintendents aspired to… and the standard golfers grew to expect. Over the past several years however, there’s been a distinct shift towards sustainability and environmental stewardship, with course designers, superintendents and golfers acknowledging… and often embracing… the need to create, maintain and enjoy courses that have a positive affect on their surroundings.  The recent announcement that Trump Golf was pursuing Audubon certification for all of its courses is a hopeful sign that the tide has turned, given Trump’s past history of altercation with environmentalists.

Golf in the US is clearly getting greener… greener in the good sense… and there’s every reason to believe this trend will continue.  Which brings me to the Masters.  Augusta National is not certified for sustainability, nor, would I imagine, is it pursuing a “brown is the new green” strategy, however there’s an ongoing effort, backed up by a very substantial budget, to recycle water, reduce runoff and maintain the reforestation and tree mulching efforts… and in just a couple of weeks the iconic course will be welcoming lucky patrons and guests to the Masters. Having attended the tournament once (in 2011) I’ll admit to pining for the planet to properly align so that I can go back. In the meantime, for those readers who’ve written to me recently about what to wear in at the Masters this year, I created the graphic above. Needless to say, I’m green with envy.

Golf is Green: Eco-Aspirations, Celebrations & The Masters a la Mode


A week from now we’ll be celebrating St. Patrick’s Day, the yearly ode to Irishness, that brings Americans of all backgrounds together around heaping plates of corned beef and cabbage. We hold massive parades and host raucous parties. Many engage in lugubrious behavior… sometimes while dressed like leprechauns.

The color green is of course, an indelible part of any contemporary St. Patrick’s Day celebration. Food and drink numerous major lakes and rivers… are dyed an unlikely shade of lime. March 17th, as is just about anything/everything else one might imagine.

The thing is, green is a highly emotive color. Beyond a natural association with the Emerald Isle and its primary patron saint, green evokes nature. It’s a color that symbolizes rebirth, growth and the hopefulness of Spring.

No major sport is more closely linked with a color than golf is with green. During most of the last century… and nearly a decade of this one… golf courses became ever more lush and verdant. Herbicides, pesticides and copious amounts of H20 allowed for the cultivation of implausible emerald landscapes which ultimately became the goal superintendents aspired to… and the standard golfers grew to expect. Over the past several years however, there’s been a distinct shift towards sustainability and environmental stewardship, with course designers, superintendents and golfers acknowledging… and often embracing… the need to create, maintain and enjoy courses that have a positive affect on their surroundings.  The recent announcement that Trump Golf was pursuing Audubon certification for all of its courses is a hopeful sign that the tide has turned, given Trump’s past history of altercation with environmentalists.

Golf in the US is clearly getting greener… greener in the good sense… and there’s every reason to believe this trend will continue.  Which brings me to the Masters.  Augusta National is not certified for sustainability, nor, would I imagine, is it pursuing a “brown is the new green” strategy, however there’s an ongoing effort, backed up by a very substantial budget, to recycle water, reduce runoff and maintain the reforestation and tree mulching efforts… and in just a couple of weeks the iconic course will be welcoming lucky patrons and guests to the Masters. Having attended the tournament once (in 2011) I’ll admit to pining for the planet to properly align so that I can go back. In the meantime, for those readers who’ve written to me recently about what to wear in at the Masters this year, I created the graphic above. Needless to say, I’m green with envy.

Golf is Green: Eco-Aspirations, Celebrations & The Masters a la Mode


A week from now we'll be celebrating St. Patrick's Day, the yearly ode to Irishness, that brings Americans of all backgrounds together around heaping plates of corned beef and cabbage. We hold massive parades and host raucous parties. Many engage in lugubrious behavior… sometimes while dressed like leprechauns.

The color green is of course, an indelible part of any contemporary St. Patrick's Day celebration. Food and drink… as well as a number of major lakes and rivers… are dyed an unlikely shade of lime on March 17th, as is just about anything/everything else one might imagine.

The thing is, green is a highly emotive color. Beyond a natural association with the Emerald Isle… and its primary patron saint… green evokes nature. It's a color that symbolizes rebirth, growth and the hopefulness of Spring.

READ MORE >>>

The Golf Fashion Fitting Room of the Future, Coming to a Device Near You

The Fitting Room of the Future                                                         ©PhiSix Fashion Labs

There was a time… not so long ago… when shopping for golf apparel was a no-brainer.

In the waning decades of the 20th century, golf fashion was focused on utilitarian styles that put a premium on roominess; boxy polos and baggy shorts ruled the fairways, for both men and women, and tops came in a few basic primary colors.  Sometimes, a limited palette of Easter egg pastels was added for the softer sex, but shapeless khaki covered the vast majority of bottoms. And that was about it.

Back then, most golf apparel was purchased at the country club pro shop or selected from a limited department store line, and once you knew your basic size there'd hardy be a need to enter a fitting room or even glance in a mirror, because, let's face it, you pretty much knew how you'd look in your ultra-ample golf outfit; the matronly, mid-century silhouette was ubiquitous and the limited number of designs left little room for creativity or personal style.  You could always add a bucket had it you wanted to get real crazy.

Over the past decade however, the golf apparel landscape has evolved, quite amazingly. Empowered by the advent and acceptance of online shopping, independent golf apparel manufacturers emerged, focused on a younger more stylish player and willing to push the sartorial envelope beyond the strict edicts of country club dress codes. Major sportswear firms followed suit and introduced high tech fabrics with moisture wicking UV protection and more stretch than a swimsuit. Women's golf apparel no longer looks like a shrink it and pink it version of what men are wearing but stands on its own, often inspired by the latest runway trends. Not surprisingly, just about everything… for both men and women… is worn a lot closer to the body than it was in the baggy/boxy days.

This plethora of choice is probably a welcome trend for just about everyone who sets foot on a fairway or green but this brave new world of golf fashion comes with a couple of challenges:  While many pro shops and big box golf retailers carry a solid selection of the major golf and sportswear lines they'll always be limited by the constraints of square footage and shelf space allocation, thus many of the most fashion forward and sought after golf styles must be purchased online.  While online shops exist on most golf apparel sites, and a number of specialize online-only golf shops offer vast well-curated collections from a myriad of manufacturers, the sheer variety… in style, size, color and cut… makes it difficult for consumers to envision themselves in outfits they may love on a model or a static computer screen. Yes return policies are often excellent but the uncertainty is still a barrier for many.

READ MORE >>>

The Golf Fashion Fitting Room of the Future, Coming to a Device Near You

Fitting Room of the Future                          ©PhiSix Fashion Labs

There was a time… not so long ago… when shopping for golf apparel was a no-brainer.

In the waning decades of the 20th century, golf fashion was focused on utilitarian styles that put a premium on roominess; boxy polos and baggy shorts ruled the fairways, for both men and women, and tops came in a few basic primary colors.  Sometimes, a limited palette of Easter egg pastels was added for the softer sex, but shapeless khaki covered the vast majority of bottoms. And that was about it.

Back then, most golf apparel was purchased at the country club pro shop or selected from a limited department store line, and once you knew your basic size there'd hardy be a need to enter a fitting room or even glance in a mirror, because, let's face it, you pretty much knew how you'd look in your ultra-ample golf outfit; the matronly, mid-century silhouette was ubiquitous and the limited number of designs left little room for creativity or personal style.  You could always add a bucket hat if you wanted to get real crazy.

Over the past decade however, the golf apparel landscape has evolved quite amazingly. Empowered by the advent and acceptance of online shopping, independent golf apparel manufacturers emerged, focused on a younger more stylish player and willing to push the sartorial envelope beyond the strict edicts of country club dress codes. Major sportswear firms followed suit and introduced high tech fabrics with moisture wicking UV protection and more stretch than a swimsuit. Women's golf apparel no longer looks like a shrink it and pink it version of what men are wearing but stands on its own, often inspired by the latest runway trends. Not surprisingly, just about everything… for both men and women… is worn a lot closer to the body than it was in the baggy/boxy days.

READ MORE >>>

NY Fashion Week – Lacoste Collection Inspired By A Golden Age Golf Course

An understated ode to the spirit of Golf de Chantaco 

With a company heritage so intimately linked to golf, it’s hardly surprising to see a Lacoste collection inspired by the sport.

Five years ago, a bright palette of primary colors… and a sporty 60s storyline… shaped the Lacoste Red! collection for Spring/Summer 2009. Models in visors and golf gloves pulled golf buggies behind them as they walked the runway in distinctly golf-inspired frocks. The vibe was exuberant and full of youthful energy.

By contrast, the mood for Lacoste’s fall/winter 2014-2015 collection… which was unveiled at New York Fashion Week on Saturday morning… is substantially more serene. Golf is again at the heart of the line, however this time the actual inspiration is a time and a place.

Golf de Chantaco, the Lacoste family golf course lies in the southwest corner of France, shaped by the western Pyrenees where the Atlantic coast meets the Spanish frontier. To form his vision, creative director Felipe Oliveira Baptista spent days at Chantaco, perusing the Lacoste family archives and photographing hidden corners of the property.  He was inspired by the colors and curves of the gracious club house and quaint outbuildings, as well as the hilly 18 hole course designed by Harry Colt in 1928.

Perhaps more than anything else however, it was the easy, early-20th-century elegance of Simone Thion de la Chaume, golf champion and wife of company founder Rene Lacoste, that moved Oliveira Baptiste.  The golf references are far less overt than they were five years ago…no sign of visors, gloves or golf carts… but the spirit of the Lacoste family, and the colors of their historic Basque country course, can clearly be felt.

NY Fashion Week – Lacoste Collection Inspired By A Golden Age Golf Course

Lacoste on Pinterest – From the Runway FW 14-15

With a company heritage so intimately linked to golf, it’s hardly surprising to see a Lacoste collection inspired by the sport.

Five years ago, a bright palette of primary colors… and a sporty 60s storyline… shaped the Lacoste Red! collection for Spring/Summer 2009. Models in visors and golf gloves pulled golf buggies behind them as they walked the runway in distinctly golf-inspired frocks. The vibe was exuberant and full of youthful energy.

By contrast, the mood for Lacoste’s fall/winter 2014-2015 collection… which was unveiled at New York Fashion Week on Saturday morning… is substantially more serene. Golf is again at the heart of the line, however this time the actual inspiration is a time and a place.

Golf de Chantaco, the Lacoste family golf course lies in the southwest corner of France, shaped by the western Pyrenees where the Atlantic coast meets the Spanish frontier. To form his vision, creative director Felipe Oliveira Baptista spent days at Chantaco, perusing the Lacoste family archives and photographing hidden corners of the property.  He was inspired by the colors and curves of the gracious club house and quaint outbuildings, as well as the hilly 18 hole course designed by Harry Colt in 1928.

Perhaps more than anything else however, it was the easy, early-20th-century elegance of Simone Thion de la Chaume, golf champion and wife of company founder Rene Lacoste, that moved Oliveira Baptiste.  The golf references are far less overt than they were five years ago…no sign of visors, gloves or golf carts… but the spirit of the Lacoste family, and the colors of their historic Basque country course, are can clearly be felt.

A Golf Designer’s Inspiration – Poodle Golf’s Tree-of-Life Mood Board

Women’s golf apparel has come a long way over the past decade.

Thanks to less draconian dress codes, more versatile fabrics and a crop of new golf apparel designers, fairways are looking a lot more fashionable. The frumpy functionality of boxy polos & baggy Bermudas has given way to the athletic chic of body conscious dresses, collarless shirts and form-fitting trousers.

Colors and prints found in today’s golf styles are likely to reflect the latest runway trends, rather than the formulaic pastel palette and argyle patterns of golf’s past.  In fact, according to the golf designers I’ve spoken to recently, inspiration can come from anywhere. Lizzy Driver, who helped me get outfitted for Pebble Beach recently, has just released a gorgeous Fall 2014 collection based on… birds! Blue Heron, Red Tailed Hawk and Proud Peacock are just a few of the avian inspired styles in their Birds of a Feather Collection.

The image above is part of a mood board created by friend and sponsor, PoodleGolf, and I think it perfectly illustrates the myriad elements that can inspire a designer.  The subject is PoodleGolf’s Tree-of-Life jacquard print, featured on shirts and jackets in the company’s wonderfully chic, awesomely athletic line. Inspiration is illustrated by dozens of images… from nature, art, poetry and architecture… and the resulting styles are stellar.

PoodleGolf makes use of Pinterest for all of their mood boards, and I encourage you to check them out for a glimpse into the creative process behind golf apparel design.

National Hat Day – A Perfect Time to Look at Some Golf Hat Styles

Yesterday, was National Hat Day. Really. There is a “National Day” for hats. Naturally, it got me thinking of golf hats. The ubiquitous billed cap pretty much dominates the fairways these days, however golf hats actually have a rich history, and there are contemporary golfers… both professional and amateur… who manage to buck the billed cap trend and make distinctive style statements with their on-course headgear.